Designed to maximize the visibility and usefulness of the knowledge generated by X-eHealth work packages on the different features required for achieving a common framework for EHR transnational exchange, the strategy to raise awareness is based on the engagement of four fundamental target groups:

Care Provision: Health Professionals and Citizens

By acknowledging the main role individuals play for the successful development of any project, this project establishes as priority for engagement two levels of action:

1. Health professionals

Focus on further communication activities through capacity-building training sessions earmarked to instruct and qualify health professionals concerning the usage of cross-border services while raising knowledge of the different Member States legislative environment.

2. Citizens

Specific communication actions will be designed and implemented in order to raise awareness of European citizenship rights concerning to cross-border care services, as well as its accessibility and interoperability with national health systems.

Member States: Decision-Makers and National Health Authorities

Since primary responsibility for health provision lies with the Member States, National Health Authorities and its decision-makers stand as pivotal for the advancement of cross-border services. This way, X-eHealth seeks to promote the engagement of institutional health actors aiming at their collaboration towards achieving a mature action roadmap in accordance with their own national specificities.

Innovators: Health Industry and Scientific Community

The focus here is to promote liaison with major health sector players in order to promote knowledge sharing and exchange relevant experiences among X-eHealth partners. Representatives from leading health industries, researchers and developers will be actively involved at different stages of the project, thus contributing to enhancing its development and outcome.

Infrastructure: Network of Hospitals

Concerning the infrastructure, it is by engaging concrete organizations providing care that project usefulness and pertinence are guaranteed. The idea here is to foster a network of national hospitals across Europe with the objective of promoting dialogue and sharing of experiences aimed at contributing to develop EEHRxF specifications in hospital relevant domains, such as the ones under the current project scope.

Furthermore, the EEHRxF could also serve to create useful and needed interhospital digital connections, not just cross-border but also inside borders.